The global desktop PCs market size was valued at USD 28.1 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of -0.2% from 2021 to 2028. This can be attributed to the rising demand for laptops and notebooks in developed regions. Innovation in technology and tough competition are propelling price reductions in a variety of consumer electronic product segments including desktop PCs. Additionally, a rise in high-speed broadband and internet penetration coupled with an increase in demand for digital learning methods may show some positive impact on the market.
Governments around the world are implementing initiatives including Skill India and Digital India to promote digital education and e-learning and to increase literacy rate and enhance learning. Also, digitalization in education institutions is on the rise. In addition, many market players are partnering with e-commerce platforms to escalate penetration in the untapped markets by promoting sales of their products. Correspondingly, companies are planning to promote product recycling by reducing e-waste by increasing the usage of eco-friendly components in their products in the coming years.
Growing investments by key players in the latest technologies and focus on innovative product launches are further anticipated to boost the industry sales. However, rising demand for laptops, tabs, and smart phones are hampering market growth.
The PC towers type segment accounted for the largest revenue share of more than 75.0% in 2020. PC towers have advanced applications and features, so they are majorly adopted in gaming applications. They offer easy access to internal hardware for any customization, unlike laptop which restricts any modification to storage, graphics chips, and RAM.
The minis type segment will showcase decent growth in the market for desktop PCs during the forecast period. In addition, increasing demand for minis desktop PCs for commercial applications such as offices owing to being cost-effective is projected to propel the segment growth during the forecast period.
The offline segment dominated the market for desktop PCs and accounted for the highest revenue share of more than 80.0% in 2020. The segment includes specialty stores, hypermarkets, supermarkets, independent retail stores, etc. The framework of the organized retail sector has guaranteed better visibility of consumer electronic products. In addition, the rapidly growing organized retail sector in developing economies, such as China, India, and Japan, is further anticipated to boost the product demand during the forecast period.
The online segment is expected to register the fastest CAGR from 2021 to 2028. This can be attributed to the growing popularity and usage of e-commerce platforms. Major manufacturers are partnering with online retailers intending to reach out to new buyers. Also, an upsurge in sales of desktop PCs mainly through company-owned websites and other e-commerce platforms such as Amazon, Walmart, etc., is further anticipated to drive the growth of the online distribution channel segment in the coming years.
Asia Pacific dominated the desktop PCs market for desktop PCs in 2020 and accounted for the largest revenue share of more than 35.0% over the forecast period. This growth is due to the rising demand for pc towers from developing countries, such as China, Japan, and India. The increasing work-from-home employment and e-learning methods coupled with rising disposable income and middle-class population are major factors driving the demand for desktop PCs. Many Chinese companies have entered the market with a partnership with e-commerce platforms to offer products at competitive pricing. This, in turn, will drive the market over the forecast period.
North America is expected to register a significant growth rate from 2021 to 2028 due to the increasing demand for desktop PCs from small and medium enterprises. Growing demand for mini desktop PCs as it is cost-effective, versatile, and consumes low energy, which, in turn, will drive the market in this region.
Key players are focusing on R&D and introducing innovative products with implementing the usage of eco-friendly components in their products to meet the increasing product demand and also government regulations. Additionally, companies are investing in new manufacturing plants to increase the production capacity and are collaborating with small-scale manufacturers to increase the geographical reach and client base. Some of the prominent players in the desktop PCs market include:
Report Attribute |
Details |
Market size value in 2021 |
USD 28 billion |
Revenue forecast in 2028 |
USD 27.6 billion |
Growth rate |
CAGR of -0.22% from 2021 to 2028 |
Base year for estimation |
2020 |
Historical data |
2017 - 2019 |
Forecast period |
2021 - 2028 |
Quantitative units |
Revenue in USD million/billion and CAGR from 2021 to 2028 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Type, distribution channel, region |
Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
Country scope |
U.S.; Germany; U.K.; France; China; Japan; South Africa; Brazil |
Key companies profiled |
Apple Inc.; Dell Technologies; Lenovo; HP Inc.; Acer Group |
Customization scope |
Free report customization (equivalent up to 8 analyst’s working days) with purchase. Addition or alteration to country, regional, and segment scope. |
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2028. For the purpose of this study, Million Insights has segmented the global desktop PCs market report on the basis of type, distribution channel, and region:
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