The global e-Paper market size was valued at USD 4.80 billion in 2020 and is expected to grow at a compound annual growth (CAGR) of 7.1% from 2021 to 2028. Factors, such as rising environmental awareness, increasing demand for digital media supporting devices, such as smartphones and eReaders & tablets, availability of high-speed data networks, and rising adoption of smartphones with advanced functionalities are also driving the global market. Increasing penetration of advanced wireless telecom networks and easy high-speed internet access across developing countries are accelerating the market growth.
In addition, rising per capita income and increasing purchasing power are boosting market growth. ePaper publishers are focusing on providing additional services to fulfill the end users’ requirements. Moreover, ePaper publishers offer various subscription plans at discounted rates to attract readers. ePaper is the short name of the electronic copy of a printed daily or weekly newspaper, which allows to access and read on supported electronic devices, such as tablets, smart phones, and eReaders, over the Internet. ePapers are made an optional choice over a printed newspaper, which helps protect the environment.
The product services are offered on a subscription basis, such as weekly, quarterly, or yearly, and are made available online or can be downloaded as a single edition. During the COVID-19 pandemic and lockdown, the governments of various countries restricted physical movement as a precautionary measure. Thus, the number of subscribers increased during the pandemic, making ePaper more popular. Thus, the pandemic had a positive impact on the overall market growth.
The smartphones device segment is estimated to register the fastest CAGR of 8.0% from 2021 to 2028. Reading digital copies of newspapers is more convenient on smartphones. Smartphones have functionalities, such as adjusting zoom size and brightness. With the increasing adoption of smart devices, the segment is estimated to have significant growth over the forecast years. Moreover, compared to other devices, smartphones are easy to carry and user-friendly, thus, enable access to ePapers on mobile apps, which offer functionalities, such as easy distribution, purchase, backup, and storage.
The tablets and eReaders segment dominated the market in 2020, in terms of revenue share. Tablets and eReaders are portable and lightweight, thin devices that are easy to carry and hold. These types of devices have larger screens showing larger fonts. Thus, these types of devices allow easy access for reading the ePaper. This, in turn, drives the segment growth.
Asia Pacific is likely to expand at the highest CAGR of 8.7% from 2021 to 2028. China and India are the leading contributors to the regional market. The rising internet penetration across the region boosts market growth. Supportive infrastructure and devices are made available by the governments of respective countries. Many multinational publishing companies are expanding in this region by improving the infrastructural services required for ePaper. Developing countries, such Philippines, Fiji, and India, are contributing more to the market growth.
The regional market is expected to benefit from the rapid industrialization and investments from multinational companies. In addition, the growing population and increasing disposable income levels are expected to augment the market growth. Europe was the second-largest regional market in 2020 and is expected to continue with a steady CAGR during the forecast period.
Developed countries, such as Germany, the U.K., and France, are the leading contributors to the regional market. Supportive policy frameworks would benefit consumers as well as the industry. Moreover, in Europe, there are lesser restrictions on media agencies compared to other regions, which is also boosting the market growth. In addition, wide coverage of the high-speed network across the region contributes to the market growth.
The market is characterized by the presence of various well-established and several small-& medium-scale players. Publishing vendors are focusing on launching new articles to meet consumers’ expectations by offering trending content to subscribers. Moreover, publishing vendors are expanding their reach across all the regions by publishing ePapers in local languages. Such initiatives are expected to boost product adoption. The vendors are following organic as well as inorganic strategies to strengthen their footprints across the global market. Some prominent players in the global ePapers market include:
|
Report Attribute |
Details |
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Market size value in 2021 |
USD 5.04 billion |
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Revenue forecast in 2028 |
USD 8.15 billion |
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Growth Rate |
CAGR of 7.1% from 2021 to 2028 |
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Base year for estimation |
2020 |
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Historical data |
2017 - 2019 |
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Forecast period |
2021 - 2028 |
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Quantitative units |
Revenue in USD million/billion and CAGR from 2021 to 2028 |
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Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
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Segments covered |
Device and region |
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Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
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Country scope |
U.S.; Germany; France; U.K.; China; India; Brazil; South Africa |
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Key companies profiled |
New York Times; RCS Media Group; Singapore Press Holdings Ltd.; Financial Times; Postmedia Network Canada Corp.; Johnston Press; Times of London; Apple News; APN News and Media |
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Customization scope |
Free report customization (equivalent up to 8 analysts’ working days) with purchase. Addition or alteration to country, regional & segment scope. |
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2028. For the purpose of this study, Million Insights has segmented the global e-Papers market report on the basis of device and region:
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