The global landline phones market size was valued at USD 6.8 billion in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 2.8% from 2021 to 2028. This can be credited to the rising product demand from developed nations, such as the U.K. A landline phone is a telephone, which is linked to the public network by cables. Landline phone has various advantages, such as unlimited local calling and superior sound clarity. Moreover, it cannot be hacked. In addition, the increasing demand for cordless landline phones is expected to have a positive impact on the growth of this market during the forecast period. Furthermore, technological developments in the market like touch screen options along with rising demand in commercial applications are anticipated to propel the growth of the market.
Landline phones are much more economical in terms of call rate and hardware as compared to mobile phones. In addition, the growing demand from emerging economies is driving the market. Key players are focusing on developing easy-to-use and high-performing devices owing to meet the changing and constantly rising demands. Supportive government initiatives for the consumer electronics industry are further expected to promote market growth.
Increasing investment by key players to launch advanced devices is also estimated to drive the industry sales. However, the growing adoption of new products incorporated with the latest technologies, such as mobile phones, owing to rapid change in the consumer technology field is hindering the growth of this market. Moreover, the product demand has been affected owing to the COVID-19 pandemic.
The offline segment accounted for the highest revenue share of over 83% in 2020. The offline segment includes specialty stores, independent retail stores, etc. The rapid growth of the organized retail sector in emerging economies, such as Malaysia, China, and Japan, is expected to augment the demand for landline phones during the forecast period.
The online segment is estimated to register the fastest CAGR over the forecast period. A rise in product sales through various company-owned websites and e-commerce platforms, such as Walmart and Amazon, is anticipated to propel the growth of the online distribution channel segment during the forecast period. The increasing penetration of the internet in developing regions will boost segment growth.
Asia Pacific accounted for the maximum revenue share of over 40% in 2020 on account of the presence of the target population. In addition, the increasing number of working individuals and rising consumer disposable income levels are driving the product demand, thereby augmenting the regional market growth.
Europe is expected to witness the fastest CAGR of 4.1% from 2021 to 2028 due to the rising product demand in the region. The growing demand for these phones for commercial applications is estimated to propel the market growth during the forecast period. A high concentration of working population coupled with higher disposable income levels in the U.K. and Germany is further expected to drive the regional market growth.
Market players are focusing on R&D and new product launches to meet the increasing demand. Furthermore, key players are investing in mergers and acquisitions to enhance their production capacity and expand their geographical reach. Recently, landline phone devices outperform mobile operations, owing to price competition and lower churn rate. In recent years, insistent research has been carried out to develop the performance characteristics of landline phones. Some of the major companies operating in the global landline phones market are:
Report Attribute |
Details |
Market size value in 2021 |
USD 7.01 billion |
Revenue forecast in 2028 |
USD 8.50 billion |
Growth rate |
CAGR of 2.8% from 2021 to 2028 |
Base year for estimation |
2020 |
Historical data |
2017 - 2019 |
Forecast period |
2021 - 2028 |
Quantitative units |
Revenue in USD million/billion and CAGR from 2021 to 2028 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Distribution channel and region |
Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
Country scope |
U.S.; Germany; U.K.; France; China; Japan; South Africa; Brazil |
Key companies profiled |
AT&T, Inc.; Panasonic Corp.; Cisco; Philips; Motorola Solutions, Inc.; Avaya; TCL Corp.; Yealink; Gigaset |
Customization scope |
Free report customization (equivalent up to 8 analysts’ working days) with purchase. Addition or alteration to country, regional & segment scope |
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2028. For the purpose of this study, Million Insights has segmented the global landline phones market report on the basis of distribution channel and region:
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