The global men’s jerseys, sweatshirts, and pullovers market size was valued at USD 76.40 billion in 2020 and is expected to expand at a compound annual growth (CAGR) of 5.4% from 2021 to 2028. Sweatshirts and pullovers protect the body from coldness. The availability of the products in various innovative designs and attractive colors, rising seasonal demand from consumers, increasing need to protect the body from coldness are the key factors driving the market. Rising per capita income and increasing purchasing power are the driving forces in the market. Manufacturers are focusing on expanding their customer base by offering discounts and reaching customers through different ways, such as e-commerce platforms.
Jerseys, sweatshirts, and pullovers for men are used to cover the upper and lower body and are majorly made up of fibers, such as wool, cotton, and polyester. Considering the comfort and style, jerseys, sweatshirts, and pullovers are available in different sleeve lengths, necklines, colors, fibers, materials, and designs. These products are for multiple usages, which include casual, formal, and cocktail parties.
During the COVID-19 pandemic and lockdown situation, the governments of various countries restricted the physical movement and citizens preferred to stay at home as a precautionary measure. Various sports events, exhibitions, and other public events were canceled across the world. Moreover, corporate offices are opened with a less number of employees while most of the employees are working from home. Due to the restricted production, disturbed supply chains, and reduced demand, the market experienced a short fall in the sales of apparel. However, it is expected that the market will soon witness healthy growth in the upcoming years after COVID restrictions are eased.
The offline distribution channel captured the largest revenue share of more than 75.0% in 2020. The offline channel includes sports stores, distributors, and retail stores. Manufacturers and marketers use the traditional retail channel for more sales. The segment includes organized retail channels, which are more customer-oriented and provide better services by selling a variety of apparel directly to the end users. Additionally, these stores provide a choice of physical verification and trial facility of products to the end users, thereby contributing to the market revenue.
The online distribution channel is estimated to register the fastest CAGR of 6.8% from 2021 to 2028. The use of online shopping portals and mobile apps for shopping is getting popular among the citizens due to the simplicity and convenience associated. Products are available at economic rates via the online channel compared to the offline channel. Moreover, end users choose the most believed shopping portals or mobile apps to purchase the products. Thus, the growth of this segment is observed to be more.
The sweatshirts segment dominated the market with a revenue share of more than 30.0% in 2020. Sweatshirts are used to keep the body warm in cold weather. Sweatshirts offer warmth, comfort, style, and versatility. Sweatshirts are perfect for any occasion during any season. Thus, sweatshirts are getting popular among consumers and contributing to the market growth.
The jerseys segment is expected to exhibit the highest CAGR of 6.1% from 2021 to 2028. Jerseys are super comfortable, stretchy, and soft fabrics. Additionally, these products are lightweight and flexible, which enables easy movements during workouts. Owing to this, jerseys are more popular among sports men. With all these benefits, jerseys are expected to witness significant growth during the forecast period.
Europe held the largest revenue share of more than 30.0% in 2020. Well-developed countries such as Germany, the U.K., and France are positively contributing to the market revenue. Financially independent population, higher per capita income, and changing fashion trends are major factors expected to impact the growth of the market in this region.
Asia Pacific is likely to expand at the highest CAGR of 6.4% from 2021 to 2028. China and India are positively contributing to the growth of the market. With the growing population and increasing disposable income, the region is witnessing significant demand for apparel. Many multinational companies are expanding in this region due to the low labor cost and the easy availability of raw materials, resulting in low manufacturing costs. The growing information technology sector is also positively contributing to the growth of the market.
The market is characterized by the presence of various well-established players and several small and medium players. Vendors are focusing on product launches to meet consumers’ expectations with the changing fashion consciousness. Moreover, vendors are expanding their reach across the globe. Such initiatives are expected to boost the adoption rate of the products among consumers. The vendors are aggressively following organic as well as inorganic strategies to expand their footprints across the globe. Some prominent players in the global men’s jerseys, sweatshirts, and pullovers market include:
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Report Attribute |
Details |
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Market size value in 2021 |
USD 79.01 billion |
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Revenue forecast in 2028 |
USD 114.26 billion |
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Growth Rate |
CAGR of 5.4% from 2021 to 2028 |
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Base year for estimation |
2020 |
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Historical data |
2017 - 2019 |
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Forecast period |
2021 - 2028 |
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Quantitative units |
Revenue in USD million/billion and CAGR from 2021 to 2028 |
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Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
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Segments covered |
Type, distribution channel, region |
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Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
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Country scope |
U.S.; Germany; France; U.K.;China; India; Brazil; South Africa |
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Key companies profiled |
Dior; H&M Hennes & Mauritz AB; RALPH LAUREN; Guccio Gucci S.p.A.; PRADA; Burberry Group Plc; Giorgio Armani S.p.A.; Dolce & Gabbana S.r.l.; Gianni Versace S.r.l.; Louis Vuitton, Inc. |
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Customization scope |
Free report customization (equivalent up to 8 analysts’ working days) with purchase. Addition or alteration to country, regional & segment scope. |
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2017 to 2028. For the purpose of this study, Million Insights has segmented the global men’s jerseys, sweatshirts, and pullovers market report on the basis of type, distribution channel, and region:
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