The global men’s t-shirts market size was valued at USD 39.1 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 4.3% from 2021 to 2028. This can be accredited to the rising demand from emerging economies owing to the growing population. The market is expected to multiply on the back of the mounting desire of men to look trendy and fashionable. Also, the market could profit from improving the disposable income of customers that might play a part in augmenting the sales of products.
Cumulative investments by key players in the latest technologies and focus on latest fashion trends product launches are further projected to boost the industry sales. Though, stricter environmental regulations by governments for these factories as they are second largest polluter after oil industry in world may hamper the growth of this market during the forecast period.
Furthermore, increasing interest of consumers toward sports activities might generate an opportunity for the global market. Similarly, the upsurge in sales of branded clothes has promoted the growth factor. Additionally, several market players are partnering with e-commerce platforms to intensify in filtration in the intact markets by promoting sales of their products.
However, the market has witnessed a significant decline in the global market owing to the closure of factories and retailing sectors triggered by the COVID-19 pandemic. Moreover, the cessation of sport activities, further may hit the growth of the market.
The t-shirt type segment dominated the men’s t-shirt market and accounted for the largest revenue share of over 75.0% in 2020. This growth is credited to the accumulative demand for these products in developing regions. The rising adoption of sustainable and eco-friendly t-shirts among millennials may drive the growth of this segment in coming years. Additionally, the rising usage of cotton t-shirts in some regions may also play some positive role in the growth of this segment.
The singlet type segment is expected to witness a CAGR of 3.8% from 2021 to 2028. The growing demand for singlet for sports activities among youth populations is projected to propel the segment growth during the forecast period. The popularity of wearing slimming clothing is on the rise. The singlet provides numerous benefits as they aid the posture of men, help to improve their workout regime, and also boost morale. Thus, all these factors are likely to drive the growth of this segment in the coming years.
The offline segment dominated the market and accounted for the highest revenue share of more than 71.0% in 2020. The segment includes independent retail stores, specialty stores, hypermarkets, supermarkets, etc. Arrangement of the organized retail sector has assured better visibility of men’s t-shirt products. Furthermore, the quickly developing organized retail sector in emerging economies, such as China, India, and Malaysia, is further anticipated to increase the product demand during the forecast period.
The online segment is expected to witness the fastest CAGR of 5.5% from 2021 to 2028. This can be credited to the rising popularity and usage of e-commerce platforms. Major manufacturers are partnering with online retailers intending to reach out to new buyers. Correspondingly, an increase in sales of men’s t-shirts mainly through company-owned websites and other e-commerce platforms such as Amazon, Walmart, etc., is further projected to drive the growth of the online distribution channel segment in the coming years.
Asia Pacific dominated the market and accounted for the largest revenue share of more than 40.0% in 2020. This is due to the growing demand for t-shirts from developing countries, such as India, and China due to the rising population. Prompt growth of China’s economy and growing purchasing power amongst China’s urban middle-class consumers drive the growth of this market. Additionally, demand in apparel quality and brand awareness drive this market in the region.
Europe is estimated to register a significant growth rate of 4.5% from 2021 to 2028 due to the increasing demand for t-shirts from countries such as Italy, U.K., Germany, and Spain for growing fashion trends among youth customers. Also, growing demand for singlet for sports activities is also driving market’s growth in this region.
Key players are focusing on R&D and introducing innovative products such as sustainable and eco-friendly t-shirts. Market players are also increasing their distribution channels to offline retail stores as well as online to increase the sales and supply of the product.
Moreover, companies are investing in new manufacturing plants to increase the production capacity and are also collaborating with regional, small-scale manufacturers to increase the geographical reach and client base. Some of the prominent players in the global men’s t-shirt market include:
|
Report Attribute |
Details |
|
Market size value in 2021 |
USD 40,242.1 million |
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Revenue forecast in 2028 |
USD 54,073.2 million |
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Growth rate |
CAGR of 4.3% from 2021 to 2028 |
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Base year for estimation |
2020 |
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Historical data |
2017 - 2019 |
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Forecast period |
2021 - 2028 |
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Quantitative units |
Revenue in USD million and CAGR from 2021 to 2028 |
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Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
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Segments covered |
Type, distribution channel, region |
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Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
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Country scope |
U.S.; Germany; U.K.; France; China; India; South Africa; Brazil |
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Key companies profiled |
Zara SA; Hennes & Mauritz AB; Adidas AG; Nike Inc.; Puma SE; NEXT Plc.; Marks & Spencer Group Plc. |
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Customization scope |
Free report customization (equivalent up to 8 analysts’ working days) with purchase. Addition or alteration to country, regional, and segment scope. |
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2028. For the purpose of this study, Million Insights has segmented the global men’st-shirts market report on the basis of type, distribution channel, and region:
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