Research Support Specialist, USA
The global other juice, juice mixtures and smoothies market size is expected to reach USD 53.9 billion by 2028, according to a new report by Million Insights. The market is expected to expand at a compound annual growth rate (CAGR) of 10.9% from 2021 to 2028. The market growth is owing to the growing demand for vanilla bean smoothies coupled with increasing demand for pear halves are driving the industry.
Emerging trend to acquire the organic fruit vegetable juices are propelling the market growth. Surging consumer interest in the premium juice mixes product in Europe is refueling the market growth. Moreover, increasing demand for cranberries juices in the U.S. and Canada is further expected to bolster market growth.
Growing investment from Barfresh Food Group, Inc. to procure vanilla bean smoothies are refueling the market growth. Rapidly growing demand for cherry mixed fruit juices in the U.K. is anticipated to boost the market growth. The growing demand for pear halves from the consumers of Argentina is further supporting industry growth.
Global coronavirus pandemic had reflected the financial crisis owing to supply chain disruption of the several industries. Trade wars, global and national policies, and the COVID-19 pandemic had transformed the offline trade system of the global business. Other juice, juice mixtures & smoothies market had been slightly hampered during the COVID-19 era. This can be owing to the operational disruptions facing by manufacturers due to the national lockdown imposed by the several government authorities across the world. COVID-19 had presented a unique situation in which several offline trade severs the major stress. Key players are identifying a spotlight to rebuild the supply chain activity to build long-term operations.
The tomato juice segment will register the highest growth over the forecast period. This can be credited to the growing demand for less salty vegetable juice products from the consumers of Europe and North America. Consumption of tomato juice provides multiple advantages including weight loss, improves bone health, and reduces the blood pressure. Smoothies and other fruit juices also reflects the significant market growth during the forecast period. This can be credited to the rising demand for the strawberries peaches based smoothies product across the globe.
The offline segment contributed revenue share of more than 70.0% in 2020. This can be attributed to the growing demand for strawberry kiwi sunrise mixed juice product from the consumers of the U.S. and China. The offline segment consists of the domestic juice suppliers, mid-scale smoothie’s distributers, supermarkets, and hypermarkets. Client-oriented service and the stronger relationship with the domestic consumers are propelling the market growth during the forecast period.
North America made the largest contribution in the market and accounted for the largest revenue share of over 35.0% in 2020 due to the increasing demand for low sodium based tomato juice from the consumer of U.S. and Canada. Rising trend in the U.S. to adopt the spicy hot vegetable juice to provide zesty kick taste is propelling the market growth. The market share of the Canada is driven by the rising consumption rate of the fruited smoothies. Ease of accessibility of fruit juice mixtures and smoothie’s products at a local shop will further contribute to boost market growth.
The report “Other Juice, Juice Mixtures And Smoothies Market Size, Share & Trend Analysis Report By Type (Fruit Juice Mixes, Other Fruit Juices, Smoothies, Tomato Juice), By Distribution Channel (Offline, Online) By Region, And Segment Forecasts, 2021 - 2028” is available now to Million Insights.
Million Insights has segmented the global other juice, juice mixtures & smoothies market on the basis of type, distribution channel, and region: