The global summer sports equipment market size was valued at USD 27.12 billion in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 3.6% from 2021 to 2028. This can be credited to the rising demand for light-weighted hockey sticks, especially in countries like China and India. The growing demand for machine-stitched balls among young consumers is enhancing the sales of summer sports equipment. Moreover, the rising popularity of water-sports equipment in Europe is anticipated to boost the market growth over the forecast period. Growing awareness regarding rehabilitation and strength training across the globe will propel market growth.
Moreover, rising consumer interest in premium surfboards is anticipated to boost market growth. Rising demand to procure inverted power rib throat geometry in the tennis racquet is an upcoming opportunity for the market. However, the higher cost of summer sports products may hamper the market growth over the forecast period. At present, key players are focusing on providing torsional stability for the tennis racquet. Hence, the market is expected to have significant growth during the forecast period.
Growing investment from the U.S.-based Wilson Sporting Goods to procure technologically advanced tennis racquet equipment with lower cost is fueling the market growth. The major key players are adopting advanced materials to amplify the swing technology for golf balls. Rapidly growing demand for psycho nitro-based surfboards in Europe is also driving the industry growth.
Pandemic had disrupted the development landscape for the market. The pandemic had reflected the weakness of the global supply chain system. The supply chain of this market was adversely affected during the pandemic. Local sports equipment shops experienced a major impact owing to the lowered import-export activity.
The growing demand for balls for various sports will propel the market growth. Machine-stitched balls had gained traction during the COVID-19 pandemic. The rising concern for maneuverable and powerful equipment for golf and tennis is fueling the market growth. The key players are approaching upstream integration with the help of the e-commerce methodology. The e-commerce portals are improving the digital infrastructure for the manufacturers, which, in turn, will boost the market growth.
The balls segment accounted for the highest revenue share of more than 40% of the global market in 2020. The growing adoption of smart medicine balls, smart soccer balls, and the softest golf balls are boosting the segment growth. Rising demand for 4-layer spin control with unique core composition control in the golf balls from the consumers will further enhance the segment growth during the forecast period.
Equipment for the golf and tennis segment will register the highest CAGR over the forecast period. This can be credited to the growing demand for pure aero unstrung-based tennis racquets, especially in the U.S. and Germany. The increasing demand for utility irons-based equipment for golf sport will boost the market growth. The water-sports equipment segment is also estimated to register a significant CAGR during the forecast period. The rising popularity of water sports, such as rowing, sailing, and surfing, across the globe is anticipated to fuel the segment growth.
The offline segment accounted for the largest revenue share of more than 72% of the global market in 2020. The growing demand for conquest tennis racquet products in developing countries, such as China and India, will build the network of sports equipment suppliers and resellers. Ease of cash transaction service with effective client relationships is a major factor propelling the growth of the offline segment.
The sports products shops offer a diversified portfolio of water sports, golf, and tennis equipment. The local stores are providing water-sports products, such as Flaming Pony HYFI Surfboard, Black Baron EPS Surfboard, and Red Baron Eps Surfboard. Supportive measures taken by the manufacturers to provide cost-effective products will help propel the market growth.
The online segment is projected to register the fastest CAGR of 5.0% from 2021 to 2028 over the forecast period. This growth is owing to the increased focus of summer sports equipment suppliers to adopt the e-commerce portals for brand building and to improve the sales statistics. No limit to geographical boundaries, no closing time, and the ease of access to reach potential customers are the major advantages offered by online portals. Faster delivery services with efficient maintenance solutions are also projected to boost the segment growth.
North America accounted for the largest revenue share of more than 34% of the global market in 2020 due to the increased demand for products, such as tennis racquets, in the U.S. and Canada. The rising trend in the U.S. to adopt a Crush Zone grommet system to boost the power of tennis racquets will drive the demand further. Moreover, the rising demand for smart basketball products in the U.S. is anticipated to boost the regional market growth. The market share of Canada is driven by the growing demand for machine-stitched balls.
Asia Pacific is projected to witness the fastest CAGR of 5.1% from 2021 to 2028. This can be attributed to the growing demand for hockey training kits from emerging economies, such as India. The rising popularity of water sports in China will boost the demand for water-sports equipment, such as water-skis, surf-boards, and sailboards. This will propel the growth of the APAC regional market. The growing adoption of premium products in India for golf and tennis sports is estimated to showcase the fastest growth rate over the forecast period.
Companies in the market are focusing on providing angler height for hockey balls and pucks to meet the growing demand for hockey equipment. Key players are also focusing on procuring steel shafts with polyethylene bases for hockey sticks. The easy maintenance and the premium finishing for a golf ball are propelling the market growth. Multiple companies are targeting to launch hollow-body long iron solutions for golf equipment. Some of the major companies operating in the global summer sports equipment market are as follows:
Report Attribute |
Details |
Market size value in 2021 |
USD 27.88 Billion |
Revenue forecast in 2028 |
USD 35.60 Billion |
Growth rate |
CAGR of 3.6% from 2021 to 2028 |
Base year for estimation |
2020 |
Historical data |
2017 - 2019 |
Forecast period |
2021 - 2028 |
Quantitative units |
Revenue in USD million/billion and CAGR from 2021 to 2028 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Type, distribution channel, and region |
Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
Country scope |
U.S.; Canada; U.K.; Germany; France; Rest of EU; China; India; Japan; Rest of APAC; Brazil; Argentina; Rest of CSA; Saudi Arabia; South Africa; Rest of MEA |
Key companies profiled |
DribbleUp, Inc.; Adidas AG; Wilson Sporting Goods; BABOLAT VS S.A.; HockeyShot Inc.; Riddell; Zepp Labs, Inc.; Gridiron Technologies; Nike, Inc.; JS Industries |
Customization scope |
Free report customization (equivalent up to 8 analyst’s working days) with purchase. Addition or alteration to country, regional & segment scope. |
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2028. For the purpose of this study, Million Insights has segmented the global summer sports equipment market report on the basis of type, distribution channel, and region:
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