The global Esterquats Market size is expected to value at USD 3.45 billion by 2024. The market is subject to witness substantial growth due to the growing demand from the fabric softener industry. Additionally, the rise in requirement for high-performance and sweet-scented fabric softeners is anticipated to fuel demand for the market over the forecast period. Other factors responsible for the growth of the market are a rise in awareness among users, an increase in personal disposable income, and innovation in fabric softener products. Globally, the ester quats industry is predicted to grow at a CAGR of 11.0% in the forecast period, providing numerous opportunities for market players to invest in research and development in the market.
The recent technological developments coupled with superior performance and lower cost of ester quats products have led to increasing adoption of ester quats during the production of fabric softeners. Esterquats offer low toxicity and biodegradability, which makes them an ideal alternative to dihydrogenated tallow alkyl dimethyl ammonium chloride during the manufacturing of fabric softeners. The rise in the investment by industry leaders in the research and development of ester quats is expected to propel the growth of the market in the coming years.
Haircare is one of the fastest-growing segments in the ester quats market with higher revenue generation over the forecast period. Governmental laws and regulations related to the use of conventional materials and their environmental impact are promoting the adoption of ester quats in the health and beauty care industry. With rising in the young population across the globe coupled with rapid urbanization, higher employment rate, and rise in the standard of living are catering to the growth of the market in coming years.
Latest trends such as salon hair care and a rise in investment by market players in the haircare sector are further driving the growth of the market. Properties such as the bio-degradability of esterquats are vital during the production of car washes, thus expanding the reach of esterquats industry. The rise in popularity of the esterquats in the automobile sector is directly attributed to the properties such as anti-rust and corrosion resistance.
Constant lifestyle changes, improved living standards and higher purchasing power of consumers are spurring market demand further. Increased sales of washing machines in developing and underdeveloped economies across the globe are expected to further augment the growth of the esterquats market. Esterquats are primarily used as a cationic surfactant during various manufacturing processes such as washing, cleaning large materials, and paper softening. Important characteristics of the esterquats such as surface activity, substantively, anti-microbial, and anti-static characteristics vital during numerous industrial applications. Early adoption of the cleaning processes during industrial applications limits corrosion and improves the overall life span of the product.
Esterquats, also known as a quaternary ammonium compound, consists of two long fatty acid chains with two weaker ester bonds. The addition of two ester bonds into the aliphatic chains has substantially enhanced the biodegradation process of the cationic surfactants, thus limiting the negative impact on the environment.
The esterquats industry is divided into regional market segments such as North America, Europe, Asia-Pacific, Latin America, and Africa. The European region has shown major growth in recent years owing to the rise in the number of governmental regulations associated with the adoption of environmentally friendly products, and easy accessibility for numerous fabric softeners. The demand in Europe is driven by countries such as the UK, Germany, Spain, and Italy. Asia-Pacific region is predicted to hold a major market share in the esterquats market with massive growth in the forecast period. Countries such as South Korea, Japan, and China are leading the Asia-Pacific market with rising awareness among users related to health benefits of various ingredients used during the production of personal care and fabric care products and growing investment by industry leaders considering poetical opportunities in the region.
The key players in the esterquats industry are Stepan Company Incorporations, Kao Chemicals Europe, S.L., Evonik Industries AG, AkzoNobel N.V., Chemelco International B.V., ABITEC Co., BASF Co., Lubrizol Co., Italmatch Chemicals S.p.A., and Clariant Chemicals Limited.
Market Segment:
Application Outlook (Volume, Kilotons; Revenue, USD Million; 2010 - 2024)
• Fabric Care
• Personal Care
• Industrial
Regional Outlook (Volume, Kilo Tons; Revenue, USD Million, 2010 - 2024)
• North America
• Europe
• Indian Sub-Continent
• Rest of Asia Pacific
• Latin America
• GCC
• KSA
• Rest of Middle East
• Africa
Research Support Specialist, USA