The global body firming creams market size was accounted for USD 2.2 billion in 2018. The market is expected to witness a CAGR of 5.7%, from 2019 to 2025. This growth can be attributed to rising awareness about personal appearance and well-being amongst millennials and the working population. Moreover, an increase in spending on cosmetics, personal care, and anti-aging products prevalent among consumers is expected to drive market growth in the upcoming years.
The influence of natural and organic beauty products has been increasing rapidly over the past few years. Consumers are preferring products that have very low in toxins & chemicals. Thus, the manufacturers have started launching products that have natural ingredients such as avocado, coconut, aloe Vera, and olive oil. Therefore, the market is expected to boost during the given forecasted period.
The increasing usage of the internet and mobile phones amongst millennials has paved the way for online distribution channels. Thus, e-commerce retailers are gaining profits through the sale of such products. Therefore, the rising influence of such portals across developing countries like China and India is anticipated to boost the market growth in the upcoming years.
Manufacturers have also started the sale of such products through their official websites. This is helping them to perpetrate deeper in the emerging markets and also in creating brand awareness of their products through social media. But, stringent rules and regulations coupled with increasing tariff rates are expected to act as a hindrance in the market growth for such products.
In 2018, the non-plant extracts segment held the largest market share of around 60% across the global market. This can be attributed to its features like low-cost price as compared to the natural products and ease of availability. Such products are widely popular across developing countries like China and India. However, rising skin-related problems like dryness, irritation, and allergies are expected to hinder the market growth for such products.
The segment of plant extracts is expected to register the fastest growth in the global body firming creams products market. This growth can be attributed to rising awareness about the usage of natural ingredients like green tea, caffeine, jojoba, Shea butter, aloe Vera and olive in the manufacturing of body firming creams. For example, E.T. Browne Drug Co. in November 2017 launched a brand named Palmer which produced body firming creams using natural ingredients. This lotion provided benefits like toned and tightened body particularly hips, stomach, thighs, and upper arms.
In 2018, the offline segment of the distribution channel held the largest share of around 80% across the global body firming cream market. This can be attributed to the rising number of supermarkets & hypermarkets & specialty stores in metropolitan cities. Also, the rising demand for physical verification of products among the consumers before making the purchase decision is anticipated to boost the market demand in upcoming years.
The online channel segment is projected to grow at the fastest CAGR of 7.0% during the forecasted years, 2019 to 2025. The rising influence of e-commerce portals like Amazon and Alibaba across the globe is also expected to have a positive impact on the market growth from 2019 to 2025. Thus, manufacturers have also started the sale of their products through their websites to gain monetary profits.
In 2018, North America held the largest share of around 35.1% across the global body firming creams market. This growth can be attributed to the increasing aging population, rising disposable income, and willingness to spend on such products. A survey stated that in 2018, 60% of the overall population of North America aged above 25 years. Thus, the percentage of the aging population is expected to increase rapidly in upcoming years, the demand for anti-aging creams is projected to increase from 2019 to 2025.
The Asia Pacific region is anticipated to witness an 8.2% CAGR during the forecasted years, 2019 to 2025. This growth can be attributed to the increasing working population and rising disposable income among the consumers residing across countries like India, China, and Japan. Moreover, the presence of key players across this region due to good investment policies is anticipated to boost the market growth in the upcoming years.
The market includes key players such as Beiersdorf AG; L'Oréal S.A.; Kao Corporation; Shiseido Company, Limited; Clarins Group; Sol de Janeiro; and Johnson & Johnson. These manufacturing are continuously striving to increase their product portfolio to boost their sales. These are focusing more on product development and innovation. For example, Bang Body launched body firming cream made from natural ingredients like aloe Vera, Shea butter, avocado oil, and coconut oil.
Attribute |
Details |
The base year for estimation |
2018 |
Actual estimates/Historical data |
2015 - 2017 |
Forecast period |
2019 - 2025 |
Market representation |
Revenue in USD Million and CAGR from 2019 to 2025 |
Regional scope |
North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa |
Country scope |
U.S., Germany, U.K., China, India, Brazil, and South Africa |
Report coverage |
Revenue forecast, company share, competitive landscape, and growth factors and trends |
15% free customization scope (equivalent to 5 analyst working days) |
If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of the customization |
This report forecasts revenue growth at global, regional, and country levels, and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For this study, Million Insights has segmented the global body firming creams market report based on product, distribution channel, and region:
• Product Outlook (Revenue, USD Million, 2015 - 2025)
• Plant Extract
• Non-plant Extract
• Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)
• Offline
• Online
• Regional Outlook (Revenue, USD Million, 2015 - 2025)
• North America
• U.S.
• Europe
• Germany
• U.K.
• The Asia Pacific
• China
• India
• Central & South America
• Brazil
• Middle East and Africa
• South Africa
Research Support Specialist, USA