Body Worn Insect Repellent Market Analysis Report, By Product, By Distribution Channel, By Region And Segment Forecasts From 2019 To 2025

Industry Insights

The global body-worn insect repellent market size was accounted for USD 359.04 million in 2018. The market is expected to witness a CAGR of 9.06%, during the forecasted years. This growth can be attributed to rising awareness about the hazardous effects of spray repellents and vaporizers on the human respiratory system. Moreover, its features like protection from bites of insects, several infectious diseases, and skin irritation are anticipated to drive the growth of the market in upcoming years.

An increasing number of viral and infectious diseases like dengue, yellow fever, and malaria are expected to act as a boon in the demand for insect repellent products. As per the Centre for Disease Control and Prevention, the number of infectious diseases happening due to bites of ticks, fleas, and mosquitoes has increased from 27,388 to 96,075 from 2004 to 2016.

These repellents act as a hindrance to the ability of insects to breathe and smell. Thus, these products are being preferred among consumers who are involved in outdoor activities like camping, hiking, and trekking. In addition, manufacturers have started launching several products to cater to rising consumer demand.

The usage of such body-worn insect repellents on the face and hands is restricted due to its hazardous effects on the mouth and eyes. Moreover, rashes, skin reactions, and eye irritation are expected to act as a hindrance to the market growth for such products. Furthermore, a rising preference for the usage of organic insect repellents is expected to positively impact body-worn insect repellent market growth. Thus, the majority of manufacturers have started producing herbal products.

Product Insights

In 2018, the apparel product segment held the largest share of 55.66% across the global market. This can be attributed to the rising preference for the usage of these bug-repellent clothes while carrying out outdoor activities like camping, trekking, and fishing. Ingredients needed for protection against the insects are induced in these clothes thereby protecting the consumers.

The oils & creams product segment is expected to witness the highest CAGR of 10.02% during the forecasted years, 2019 to 2025. This growth can be attributed to extended protection provided by such products. Moreover, the rising influence of natural repellent products is expected to positively impact the market growth in the upcoming years.

Distribution Channel Insights

In 2018, the offline distribution channel held the highest share across the global market and accounted for the revenue of USD 289.04 Million. This growth can be attributed to the rising number of factors like the availability of such products in stores across urban areas coupled with increasing product demand. In addition, the rising preference among the millennial population for purchasing all products at one single destination like supermarkets and hypermarkets is expected to promote the offline sale of such products.

The online segment of distribution channels is anticipated to register the highest CAGR of 10.48% during the forecast period, 2019 to 2025. This growth can be attributed to the rising influence of the internet and smartphones across developed and developing regions. In addition, other factors like the availability of a wide range of products on a single platform for comparison, doorstep delivery, and hassle-free return policy are expected to drive the body-worn insect repellent market growth in the upcoming years.

Regional Insights

In 2018, North America held the highest share of 38% across the global market. This growth can be attributed to the increase in usage of body-worn insect repellent products across countries like Canada and the U.S. Moreover, rising awareness among the millennial population about skin and health care is anticipated to drive the market demand. Furthermore, the rising number of diseases that are vector-borne is expected to further fuel up the market demand for such products.

Asia Pacific is anticipated to register the highest growth rate with a CAGR of 11.06% during the forecasted years, 2019 to 2025. This growth can be associated with the rising number of insects and mosquito-borne diseases across the globe. Moreover, rising awareness among the millennial population regarding the usage of such products coupled with rising brand awareness across countries like China and India is anticipated to drive the market growth.

Body Worn Insect Repellent Market Share Insights

The market includes key players such as ExOffcio LLC; Godrej Group; Insect Shield, LLC; Tender Corporation; Reckitt Benckiser Group Plc; and Larus Pharma Srl. These players are constantly focusing on product development and innovation to gain a competitive advantage over other players. They are also implementing several marketing strategies like mergers, partnerships, and acquisitions to penetrate deeper into the untouched market. For example, Dabur India has partnered with Odomos to launch products like mosquito repellent wristbands in the market. 

Report Scope

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels, and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For this study, Million Insights has segmented the global body worn insect repellent market report based on product, distribution channel, and region:

• Product Outlook (Revenue, USD Million, 2015 - 2025)
    • Apparel
    • Oils & Creams
    • Stickers & Patches

• Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)
    • Online
    • Offline

• Regional Outlook (Revenue, USD Million, 2015 - 2025)
    • North America
        • U.S.
    • Europe
        • Germany
        • U.K.
    • the Asia Pacific
        • China
        • India
    • Central & South America
        • Brazil
    • Middle East and Africa
        • South Africa