Cold Brew Coffee Market Analysis Report By Distribution Channel, By Region And Segment Forecasts From 2019 To 2025

Industry Insights

The global cold brew coffee market size was worth USD 339.7 million, in 2018. It is projected to show a CAGR of 25.1% during the forecast period, 2019 to 2025. This coffee was primarily launched as an absolute drink in the foodservice industry. Since then the market has grown significantly and rising global warming has led to a change in preference of consumers towards cold brew coffee moving from traditional coffee.

Further, a rising adaptation of RTD beverage is also encouraging the development of the market. Moreover, key players like Starbucks expanded their product offering to cold brew due to the rising acceptance of iced coffee. Additionally, for the ease of customers, the company announced the launch of cold brew coffee pitcher packages that allowed customers to brew coffee anywhere. This is expected to drive the market over the forecast period.

The online channel is expected to grow at the highest CAGR over the forecasted period. Significant growth of distribution channels like hypermarkets & supermarkets and convenience stores is predicted to grow over the forecast period. Major players such as Sleepy Owl, RISE Brewing Co., Dr. Pepper, and Starbucks are focusing on convenience stores, grocery channels and online retails to expand their sales.

Starbucks launched cold brew products in the U.S. convenience stores and groceries in the past and currently focusing on online sales channels to increase its presence in the global market. Market players like Starbucks have started new outlets in regions with strong growth potential as a key strategy to gain market share.

Distribution Channel Insights

The company-owned store segment holds the major share of the market, in 2018. The segment is propelled by the growing inclination of customers towards specialty coffee provided by the outlets of different companies. RISE Brewing Co. with the help of independent shops and specialty channels has incorporated a significant market position.

Substantial growth is also predicted for other channels like hypermarkets & supermarkets and convenience stores in upcoming years. Key players such as Dr. Pepper, Starbucks, and RISE Brewing Co. are concentrating on other conventional stores and grocery channels to expand their consumer base. Further, key players have made their products available in convenience and grocery stores over the last few years. This is expected to provide traction to the cold brew coffee market growth.

Regional Insights

In North America, U.S. dominated the market accounting for more than 70% of the market share, in 2018. As per the U.S. Dept. of Agriculture, rising outlay by millennials coffee over other beverages resulted in the rise of coffee consumption by 1.5%, in 2016. Further, the key players are continuously focusing on coming up with new cold brew coffee variants and are pushing them through various distribution channels. This is expected to positively impact the market over the forecast period.

Asia Pacific is estimated to account for the fastest CAGR over the forecasted period on account of rising demand, majorly in China, Japan and India. There is a growing preference of consumers towards gourmet coffee brands lead to the increased demand for such coffee products over traditional coffee that is available in the market. Thus, providing lucrative growth of coffee products in the region. 

Cold-brew coffee Market Share Insights

The major players of the global market are La Colombe Torrefaction, Nestlé, JAB Holding Company, RISE Brewing Co., Califia Farms, Heartland Food Product Group, Sleepy Owl, HighBrewCoffee, Starbucks, and Kohana Coffee. 

Report Scope

Segments Covered in the Report

This report forecasts revenue and volume growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For this study, Million Insights has segmented the global cold brew coffee market report based on distribution channel and region:

• Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)
    • Supermarkets & Hypermarkets
    • Company-Owned Outlets
    • Convenience Stores
    • Online

• Coffee Regional Outlook (Revenue, USD Million, 2015 - 2025)
    • North America
        • U.S.
    • Europe
        • Germany
        • Italy
        • Spain
        • Poland
    • the Asia Pacific
        • Japan
        • China
        • India
    • Central & South America
        • Brazil
    • Middle East & Africa