The global cosmetic and toiletry containers market size was worth USD 26.8 billion in the year 2018 and is predicted to grow with a CAGR of 5.2% over the forecast period. The rising popularity of DIY and hand-crafted beauty care products has contributed to market growth. Plastics provide higher utility in terms of performance and costs as compared to other materials, which, in turn, is expected to fuel the demand for cosmetic and toiletry containers from 2019 to 2025.
The increasing popularity of sampling and the continuously changing beauty retail distribution are predicted to drive the market further. The easy availability of international products in retail stores along with the increase of the e-commerce sector has fueled the growth of this market. Manufacturers tend to provide product materials made of paper or plastic which are easy to use, dispense, and carry keeping in mind the customer’s busy lifestyle. Additionally, the rising awareness of consumers for beauty and hygiene care routines has strengthened the need for homemade products which is predicted to increase the demand for cosmetics and toiletry containers for storage.
The rising trend of hand-crafted and DIY products has also influenced the demand for cosmetic and toiletry containers. The consumers’ preference for natural products is encouraging young entrepreneurs to start their own handmade beauty product chains. Fragrances, scrubs and creams, skin-care lotions, and different hair products like masks, shampoos, and oil are the products that generate higher demand for such containers as storage materials. BPA-free plastic bottles, aluminum cans, and lead-free jars are some of the commonly used containers for homemade products.
Some of the containers used for toiletry and home-brewed beauty products are ball mason jars, amber glass spray bottles, Kids Konserve mini containers, tins without lines by SKS Bottles, and LunchBots leak-proof containers. The easy availability of fancy containers for toiletry and cosmetics products via online channels has also helped in driving the market. Small scale retailers and consumers prefer to store for future application, which is encouraging manufacturers to launch dispensable and refillable containers. For example, Mountain Rose Herbs and Amazon.com provide huge varieties of these containers.
The bottles segment held the largest share of more than 40.0% in 2018. Bottles are considered highly important as storage containers for products like cosmetics and toiletry. Glass and plastic bottles are used for hygiene and skin-care products and are largely demanded. Plastic bottles dominated the toiletry & cosmetic containers market in 2018 owing to their low cost, portability, and other applications. Manufacturers generally prefer PET, acrylic, and PP materials for plastic bottles.
Containers like plastic jars, slide-in metal boxes, and small-sized glass are also predicted to grow over the years. Customers prefer glass and plastic jars for storing products like cosmetics and toiletry due to their compact size, aesthetic appearance, and portability. Furthermore, dark and opaque jars are highly preferred owing to their sun resisting capacity which prevents damage. Aluminum and other metals provide protection and prevent breakable packaging for cosmetics and toiletry products against high temperatures or moisture and are in huge demand.
The offline channel held the largest share of over 50.0% in 2018. The segment is gaining popularity as it allows customers to physically verify the products before making a purchasing decision. Furthermore, the availability of a variety of products such as cosmetics and toiletry containers through local and renowned brands gives customers the privilege to choose from a number of options. Supermarkets/hypermarkets and general stores dominate the offline channels. Moreover, the development of the organized retail sectors is expected to drive the segment further with the provision of visibility and space for the new and existing brands to showcase their products.
The online channel has a huge potential and is expected to grow at the fastest rate in the future. The rising number of international players in the market providing higher visibility of products like cosmetic and toiletry containers to customers is predicted to fuel the demand for this segment. The renowned manufacturers of cosmetic and toiletry containers are mainly based in China, distributing majorly via Alibaba Group Holding Limited. Some other prominent retailers other than Amazon include SavvyHomemade, The Container Store Inc., AliExpress, and LightInTheBox.
The Asia Pacific held the largest share of 33.7% for the year 2018. The rising trend of homemade skincare products developed by beauty enthusiasts has contributed to the growth of the demand for these products. Furthermore, the widespread availability of products by Chinese players has provided a boost to the demand for cosmetic and toiletry products. Additionally, the rising popularity of beauty enthusiasts and entrepreneurs, and growing demand for home-based products are further expected to drive the market in developing regions such as India.
The key players include Sligan Holdings Inc., Berry Global Inc.; Amcor Limited; Aman Industry Co., Ltd.; CKS Packaging Inc.; B & I Polycontainers; and Jiangxi Forever Packaging Co., Ltd. Product innovation relating to different sizes, shapes, raw materials, and designs are expected to be the key features for manufacturers to expand the scope of cosmetic and toiletry products.
Report Attribute |
Details |
The market size value in 2020 |
USD 29.3 billion |
The revenue forecast in 2025 |
USD 38.1 billion |
Growth Rate |
CAGR of 5.2% from 2019 to 2025 |
The base year for estimation |
2018 |
Historical data |
2015 - 2017 |
Forecast period |
2019 - 2025 |
Quantitative units |
Revenue in USD billion and CAGR from 2019 to 2025 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Product, distribution channel, region |
Regional scope |
North America; Europe; Asia Pacific; Central & South America; MEA |
Country scope |
U.S.; U.K.; Germany; China; India |
Key companies profiled |
Berry Global Inc.; Sligan Holdings Inc.; Amcor Limited; CKS Packaging Inc.; Aman Industry Co., Ltd.; Jiangxi Forever Packaging Co., Ltd.; B & I Polycontainers |
Customization scope |
Free report customization (equivalent to up to 8 analysts’ working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail of customized purchase options to meet your exact research needs. |
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Million Insights has segmented the global cosmetic & toiletry containers market report on the basis of product, distribution channel, and region:
• Product Outlook (Revenue, USD Billion, 2015 - 2025)
• Bottles
• Tubes
• Others
• Distribution Channel Outlook (Revenue, USD Billion, 2015 - 2025)
• Offline
• Online
• Regional Outlook (Revenue, USD Billion, 2015 - 2025)
• North America
• U.S.
• Europe
• Germany
• U.K.
• The Asia Pacific
• China
• India
• Central & South America
• Middle East & Africa
Research Support Specialist, USA