Decorated Apparel Market Analysis Report By Product, By End User, By Region And Segment Forecasts From 2019 To 2025

Industry Insights

The global decorated apparel market size was accounted for USD 26.75 billion in 2018. The market is expected to witness a CAGR of 10.91%, from 2019 to 2025. Rising demand for such apparel to improve the physical appearance coupled with increasing demand for screen printing, embroidery, and sublimation on fabrics is expected to drive the market demand for such apparel in upcoming years.

Moreover, rising demand for customized tops and t-shirts is expected to drive market growth. Manufacturers are also engaged in technological innovations and product developments to cater to rising demands from consumers across different regions. Furthermore, the rising trend for logo designs and patchwork on fabrics is expected to drive market growth during the forecasted years.

Moreover, emerging technologies like heat press techniques are being implemented by several leading manufacturers like Adidas, NBA, American Girl, Nike, and Champion. The rising number of sports activities is also expected to have a positive impact on the decorated apparel market.

Increasing demand for reflective finishes across the apparel segment is also anticipated to fuel the market demand. In addition, the increasing need for graphic tees and other clothes as per the shifting trends in the apparel industry is expected to increase the sales of such products across the globe.

Product Insights

In 2018, the embroidery product segment held the largest share of over 42% across the global market. This can be attributed to the high durability of such apparel as compared to the rest of the product segments. In addition, custom embroidery is gaining traction over the printed embroidery work across the globe. This also helps in enhancing the professional look for apparel, thereby boosting the market demand.

The product segment of screen printing dress apparel is expected to register the highest CAGR of 12% from 2019 to 2025. This can be attributed to the good composition of inks and graphics having a long life. Thus, the process of screen printing can be performed on any hard, soft, thick, or thin fabric.

End-User Insights

In 2018, the end-user segment of women held the largest share of over 65% across the global market. The rising popularity of a variety of tops, shirts, gowns, and kurtas is expected to drive the market. Huge varieties of dresses are being produced to enhance the beauty and appearance of women, which is anticipated to fuel market growth. For example, the rising influence of graphic tees as casual and semi-formal attire is gaining popularity across this globe.

The end-user segment of men is anticipated to witness the highest CAGR of 12.26% during the forecast period, 2019 to 2025. A rising sense among men to look presentable is expected to act as a driving factor in the market growth. Moreover, the availability of apparel having a wide range of color combinations, unique designs, and prints is expected to fuel the market growth in the upcoming years. 

Regional Insights

In 2018, Asia Pacific held the largest share across the global market. This can be attributed to the increasing population coupled with the rising demand for decorated apparel across developing countries like China, India, and Japan. North America is anticipated to witness the highest CAGR of 12.25% during the forecast period, 2019 to 2025. In addition, the rising influence of cross-cultural dressing styles among the millennial is expected to boost the market for such apparel. Moreover, the rising sports industry across North America is expected to drive the market growth for the sportswear segment.

Decorated Apparel Market Share Insights

Key players in this market are Russel Brands, Gildan Activewear, Master Printwear, Delta Apparel, Hanesbrands, New England Printwear, Lynka Printwear, and Advance Printwear. These players are constantly engaged in gaining acquisitions, mergers, and product development to boost their sales. For example, Sellers Commerce and inkXE merged to develop a strong imprint network that could provide solutions for multi decorators, apparel manufacturers, and print shops.    

Report Scope

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels, and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For this study, Million Insights has segmented the global decorated apparel market report based on product, end-user, and region:

• Product Outlook (Revenue, USD Billion, 2015 - 2025)
    • Embroidery
    • Screen Printing
    • Dye Sublimation
    • Digital Printing
    • Others

• End User Outlook (Revenue, USD Billion, 2015 - 2025)
    • Men
    • Women
    • Children

• Regional Outlook (Revenue, USD Billion, 2015 - 2025)
    • North America
        • U.S.
    • Europe
        • Germany
        • U.K.
    • the Asia Pacific
        • China
        • India
    • Central & South America
        • Brazil
    • Middle East and Africa
        • South Africa