The global dog clothing and accessories market size was valued at USD 9.74 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 6.9% from 2021 to 2028. Shifting socioeconomic and cultural factors, coupled with the increasing disposable income in regions, such as Asia, America, and Europe, has encouraged pet adoption, thus boosting the growth of the market. Moreover, due to the coronavirus outbreak, people are staying and working from home, which has resulted in increased cases of psychological problems, such as loneliness and depression. This has influenced individuals to adopt pets, which helps in refreshment and recreating, further driving the market.
The growing awareness about pets' health and well-being, coupled with the stringent government regulations for better care of animals in many countries, such as the U.S. and China, is likely to drive the demand for dog accessories. The rise in the number of pet ownership and the increase in the availability of a wide range of accessories for dogs for their well-being are expected to remain favorable factors for the industry growth.
Advancements in the pet clothing and accessories industry, coupled with the wide availability of pet accessories and increasing disposable income in developing countries, have led to increasing pet grooming expenditure. Thus, all these factors are expected to prompt the market demand over the forecast period.
Dog accessories held the largest share of more than 55.0% in 2020. Collars and bedding products are mainly popular in the Americas and Europe. Manufacturers of pet accessories are coming up with new product development for pet owners to adapt to a much more convenient lifestyle for dogs.
In the dog accessories segment, dog collars held the largest share in 2020. A collar is a piece of material that is put around the neck of the pet. It helps to provide a handle for grabbing, thus helping the dog owner to control a pet. Dog collars can also be used to place medical information and identification tags on dogs.
Dog bedding held the second-largest share in 2020 and is projected to expand at the highest CAGR over the forecast period. Bedding plays an important role in a dog’s ongoing satisfaction and well-being. The growing urbanization, coupled with the increasing disposable income, has led to more spending and focusing on pet care, which is expected to drive the demand for dog bedding.
The dog clothing segment is expected to expand at the highest CAGR over the forecast period. Pet owners continue to treat their dogs like their real children. Owing to the increasing disposable income, dog owners are spending more on fashionable clothing, such as sweaters and jackets, skirts, and pants.
In the dog clothing segment, sweaters and jackets captured the largest share in 2020 and are expected to witness the fastest growth over the forecast period. A sweater or jacket protects the dog during the cold season. Some dogs may have difficulty maintaining body heat on their own and may need warm clothing, such as sweaters or jackets, during cold weather.
Raincoat accounted for the second-largest share in 2020 and is expected to expand at a significant CAGR over the forecast period. Raincoats help limit the amount of mud and moisture a dog can bring into the house. Raincoats can also help reduce the amount of time spent drying off a dog after a walk.
The offline channel captured the largest share of more than 65.0% in 2020 and is projected to register a substantial growth rate over the forecast period. Consumers feel more comfortable choosing their own products. Other factors that determine this sales channel are price reductions, shopping experience, immediate food purchase, and the availability of a wide range of products in a single store. In addition, improved services such as click and collect have fueled food sales through this channel.
The online distribution channel segment is projected to expand at the highest CAGR of 7.9% during the forecast period. The current COVID-19 pandemic is one of the significant factors driving the retail of products through the online distribution channel. The easy shopping experience, coupled with the easy payment options, is expected to drive the sale of the product through the online retail channel. Furthermore, the online distribution channel is gaining remarkable popularity among the millennials and generation Z consumers owing to the growing preference for digital shopping over brick-and-mortar stores.
North America accounted for the largest share of over 30.0% in 2020, with the U.S. being the dominant shareholder across the region. The growing awareness about grooming a dog as per age, breed, weight, and physical activity is driving the dog clothing and accessories market in the region. Moreover, high disposable income and increased spending on domestic animals, such as dogs, are driving the market in North America.
The market in the Asia Pacific is projected to register the fastest CAGR of 7.9% over the forecast period, with China being the major revenue contributor to the regional market growth. Increasing disposable income, along with intense advertisement campaigns by the leading dog clothing and accessories manufacturers, has led to the growth of the market in the region. The Asia Pacific is home to over 4 billion people, making it one of the largest markets across the world. Furthermore, post the COVID-19 pandemic, the region is anticipated to witness a rise in employment, inflating disposable incomes, and enhancing standards of living. These factors will result in creating a large opportunity for the manufacturers of dog clothing and accessories. Hence, the regional market is expected to witness rapid growth in the coming years.
The market is characterized by the presence of various well-established players and several small players. However, the industry is dominated by top international players. Industry participants are practicing several inorganic and organic growth strategic initiatives in order to expand their product/service portfolio and enhance their foothold across the market. Some prominent players in the global dog clothing and accessories market include:
• KONG Company
• DoggyMan H.A. Co., Ltd.
• Masterpet Corporation Ltd.
• Central Garden & Pet Company
• Hangzhou Tianyuan Pet Products Co., Ltd.
• Bampz, LLC
• Mars Petcare
• PetPace
• Pet Factory Company
• Petmate Holdings Co.
Report Attribute |
Details |
The market size value in 2021 |
USD 10.21 billion |
The revenue forecast in 2028 |
USD 16.61 billion |
Growth Rate |
CAGR of 6.9% from 2021 to 2028 |
The base year for estimation |
2020 |
Historical data |
2017 - 2019 |
Forecast period |
2021 - 2028 |
Quantitative units |
Revenue in USD million/billion and CAGR from 2021 to 2028 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Product, distribution channel, region |
Regional scope |
North America; Europe; Asia Pacific; Central & South America; Middle East & Africa |
Country scope |
U.S.; U.K.; Germany; China; Japan; India; Brazil; South Africa |
Key companies profiled |
Petmate Holdings Co.; KONG Company; DoggyMan H.A. Co., Ltd.; Masterpet Corporation Ltd.; Central Garden & Pet Company; Hangzhou Tianyuan Pet Products Co., Ltd; Bampz, LLC; Mars Petcare PetPace; Pet Factory Company |
Customization scope |
Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail of customized purchase options to meet your exact research needs. |
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2017 to 2028. For the purpose of this study, Million Insights has segmented the global dog clothing and accessories market report on the basis of product, distribution channel, and region:
• Product Outlook (Revenue, USD Million, 2017 - 2028)
• Clothing
• Sweaters & Jackets
• Raincoat
• Others
• Accessories
• Collars
• Toys
• Bedding
• Others
• Distribution Channel Outlook (Revenue, USD Million, 2017 - 2028)
• Offline
• Online
• Regional Outlook (Revenue, USD Million, 2017 - 2028)
• North America
• U.S.
• Europe
• U.K.
• Germany
• The Asia Pacific
• China
• Japan
• India
• Central & South America
• Brazil
• Middle East & Africa
• South Africa
Research Support Specialist, USA