Sailing Jackets Market Analysis Report By Application, By Distribution Channel, By Region And Segment Forecasts From 2019 To 2025

Industry Insights

The global sailing jackets market size was accounted for USD 119.2 Million, in the year 2018. It is estimated to grow at a CAGR of 6.7% from 2019 to 2025. The market growth is attributed to increasing youth participation in various sailing events conducted by several organizations across the globe. Further, growing penetration of water activities such as yacht racing, power boating, cruising, motor boating, yacht cruising, sailboat racing, and others is anticipated to supplement the demand for the product.

According to the release of the Outdoor Industry Association, recreationists are concerned about the sustainability of sailing jackets purchased by them. The manufacturers are focusing on producing sustainable and eco-friendly jackets in conjunction with various environmental and animal welfare standards. Such jackets are popular in the U.S as they have a longer shelf-life. European and North American manufacturers are following the Responsible Down Standard (RDS) certification aiming at protecting the use of animal feathers and other parts use for jackets production. Further, key players are using innovative technologies to manufacture sustainable and environment-friendly jackets. This factor, in turn, is expected to positively affect the market growth.

Consumers are more inclined towards Perfluorocarbons (PFC) free products in the recent past. PFC is one of the chemical components used in the manufacturing of waterproof outdoor garments. It is a non-biodegradable substance harmful to the environment. To manufacture sustainable jackets, manufactures have replaced PFC with hydrocarbon polymer resulting in the growing production of eco-friendly jackets to meet changing customer demand.

Sailing has become one of the popular events owing to increasing participation from developing nations such as France, the U.K. and the U.S. As per the Sports and Fitness Industry Association (SIFA), nearly 62% of sailors from the U.S. earn over USD 75000 annually. Further, the marine sports association is introducing several training programs and affordable events to encourage middle-income consumers to participate. Such initiatives are being undertaken in developing nations such as India and China, which, in turn, are projected to supplement the growth of marine sports thereby, augmenting the use of sailing apparel in the upcoming years.

Application Insights

The men segment led the sailing jacket market by occupying over 60% of the revenue share in 2018. As per one of the sailing surveys of the U.S., over 60% of male contestants sail more than 15 times a year. Further, the male population is comparatively higher in the Asia Pacific region than in western countries. Therefore, men are the leading consumers of the sailing jacket in the Asia Pacific than in Europe and North America. The male application segment is projected to continue its dominance in the market over the forecast period.

The kid application segment is the smallest market for sailing jackets; however, it is projected to grow significantly over the estimated period. Several sporting associations such as Mullaghmore Sailing club, Willamette Sailing Club, OziOpti, and Manchester Sailing Association are introducing sailing events for the kids for the past few years. For example, Australian-based company OziOpti is organizing sailing yachts for kids along with training programs at affordable rates to encourage kids’ involvement in sailing activities. Such activities are anticipated to augment the demand for sailing jackets in the kids’ application segment over the forecast period.

The women segment is projected to grow at a CAGR of 7.3% over the forecast period. Yachting is becoming popular across the globe among women. Various initiatives and competitions organized worldwide have augmented women’s participation in sailing events. Annually, at least 30 sailing events are organized by the World Championship across the globe. The United Kingdom Sailing Academy (UKSA) introduced a career program to boost sports as a profession among women in 2016. Such initiatives are projected to supplement the product demand among women in the coming years.

Distribution Channel Insights

The offline channel dominated the sailing jacket market with a revenue share of 79% in 2018. Consumers prefer to shop from specialty and sports retail outlets as they can avail good offers from these shops. Also, these stores offer easy accessibility and availability of a wide variety of products.

The online channel is projected to grow at a CAGR of 8.6% over the estimated period. Sailing Pro Shop, Amazon and Wetsuit are the major online retailers of the market. Growing penetration of the internet and increasing smartphone users are some of the supporting factors for the growth of the online channel. The convenience of shopping with easy payment options is projected to drive the acceptance of online distribution channels. Further, the working-class population is the leading consumer owing to the easy accessibility of products amid hectic work schedules. Leading players are using their online channels to serve the customers better by personalizing their purchase experience.

Regional Insights

North America dominated the market with a share accounting for 40% in the year 2018. Recreational yachting is gaining significant popularity in the U.S. owing to increasing participation in various marine sports. The favorable government regulations in the region boosted the growth of yachting and surged the demand for yachting apparel and equipment. Also, the operation of many water sports associations has proliferated the sales of sailing jackets in the regional market.

Europe accounted for the largest market share in 2018 owing to the prevalence of some popular yachting spots such as France, Croatia, Spain, Turkey, and Greece.

Asia Pacific is projected to ascend at a CAGR of more than 8% over the estimated period. The region witnessed growing participation in various sailing events and the introduction of various sailing training programs. Nations such as China, South Korea, and Thailand are the growing regional markets for this product. Further, the growing number of sailing events is projected to accelerate the growth of the regional market.

Sailing Jackets Market Share Insights

Leading players in the market include Burke Marine, Marinepool, Canadian Tire Corporation, Zhik Australia, Limited (Helly Hansen), Sail Racing International, Magic Marine, Decathlon S.A., Henri-Lloyd International Ltd., Gill Marine, and SLAM. The market players are engaged in M&A, product differentiation, and increasing their R&D expenditure to acquire more market share. For example, Helly Hansen takeover a U.S.-based company Musto in 2017. This takeover boosted Helly Hansen’s dominance in the market. 

Report Scope

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For this study, Million Insights has segmented the global sailing jackets market report based on application, distribution channel, and region:

• Application Outlook (Revenue, USD Million, 2015 - 2025)
    • Men
    • Women
    • Kids

• Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)
    • Online
    • Offline

• Regional Outlook (Revenue, USD Million, 2015 - 2025)
    • North America
        • U.S.
    • Europe
        • France
        • U.K.
    • the Asia Pacific
        • China
        • Australia
    • Central & South America
        • Brazil
    • Middle East & Africa (MEA)
        • South Africa