The global reusable water bottle market size was accounted for USD 8.1 billion, in 2018. It is estimated to grow significantly, at a CAGR of 3.9% over the forecast period, 2019 to 2025. Some of the key factors driving the market include changing the lifestyle of people, high demand for convenience products, rising health awareness, and increasing concerns for environmental sustainability.
The standard of living of people across different regions is improving with time. They are more concerned about their health. Further, the awareness of the hazardous effects of using non-biodegradable water bottles is increasing among a large number of people. These are some of the factors expected to proliferate the market growth. Furthermore, the buying power of consumers has increased, and they are more inclined towards using convenience goods. This is expected to boost the market growth over the forecast period.
Reusable water bottles are becoming highly popular due to their application for different purposes across different sectors and industries. Moreover, the application of this product is gaining high popularity in the food and beverage industry because it has several different benefits such as it is chemically inert, recyclable, and easy to maintain. These properties also help in extending the useful life (shelf life) of perishable food products.
Governments of several countries are taking initiatives to ban the usage of plastic. This has motivated the consumers to shift towards biodegradable water bottles. Moreover, manufacturers are also encouraged to produce eco-friendly products to maintain a sustainable environment.
The Asia Pacific held the largest market share, in 2018 owing to the availability of low-cost manufacturing facilities in countries like China and India. Further, these countries are also known for their large consumer base, which is driving the regional market growth. Further, there is a huge demand for convenience goods and decomposable water bottles from this region which is expected to drive the regional market over the forecast period.
The global reusable water bottle market is further driven by factors such as increasing health awareness, a strong distribution network, and rising disposable income.
Based on material type, the market is segmented into plastic, glass, silicone, and metal. The plastic segment constituted the largest market share of 34%, in 2018. The manufacturing process involved in producing reusable plastic water bottles is quite cheap. Therefore, this is an added advantage to the manufacturers. However, there will be a downfall in the market share of plastic water bottles because manufacturers are trying to reduce plastic usage. Moreover, people are also trying to reduce plastic usage, thus, preferring bio-degradable and durable materials.
The silicone segment is projected to grow at a CAGR of 4.3% during the forecast period. Silicone is a chemically inert and heat-resistant material. Moreover, it is safer for health and the environment. These properties are responsible for increasing the demand for reusable silicone water bottles.
In 2018, the segment of hypermarket & supermarket distribution channels had the biggest market share of 38.4%. Consumers prefer shopping in supermarkets because a wide range of products with attractive designs is available that influence them to purchase the products. Moreover, the store associate guides the consumers to select the right product. This made the hypermarket & supermarket distribution channel more popular. Further, customers can buy the products instantly instead of waiting for their online delivery. These factors are estimated to influence people to choose this segment of distribution channel over others.
The online distribution channel segment is projected to grow at the fastest CAGR of 4.2%, from 2019 to 2025. E-commerce sites are providing ease of accessibility and attractive discounts that attract consumers to shop online. Moreover, the number of smartphone users is increasing rapidly. People find paying money online easier than carrying cash. Comparison between multiple products can also be done easily through online channels. This has accelerated the growth of the online segment. Currently, manufacturers are focusing on offering their products through online channels to build a strong distribution network.
In 2018, the revenue share held by the Asia Pacific was more than 30% and it is anticipated to be the largest market for reusable water bottles due to the presence of a large consumer base, cheap production facilities, and high demand for reusable water bottles. Moreover, buying power of consumers has increased due to the economic growth witnessed in countries like China and India. This has accelerated the growth of the regional market.
The global reusable water bottles market is driven by rapid urbanization and improvement in living standards. Reusable water bottles are preferred by a large number of consumers because of increasing health awareness and environmental sustainability. Moreover, several initiatives were taken by different countries across the world to safeguard marine life from hazardous plastic waste which is disposed of in the seas and oceans. Such initiatives are expected to proliferate market growth in the future.
Key players in this industry include Klean Kanteen Inc.; SIGG Switzerland AG, GmbH; Nalge Nunc International Corp.; CAMELBAK PRODUCTS LLC; HYDAWAY, Contigo, and Tupperware Brands Corporation. The leading companies are focusing on product innovations, R&D, pleasing designs, and collaborations to differentiate their product from competitors’ products.
Consumers are provided with the option of getting customized prints on their bottles. This has attracted a large number of consumers which boosted the sales. Nowadays, having an attractive bottle is a symbol of prestige. Therefore, many companies are putting efforts to launch a premium segment of bottles by collaborating with other companies.
Attribute |
Details |
the Base year for estimation |
2018 |
Actual estimates/Historical data |
2015 - 2017 |
Forecast period |
2019 - 2025 |
Market representation |
Revenue in USD Billion & CAGR from 2019 to 2025 |
Regional scope |
North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa |
Report coverage |
Revenue forecast, company share, competitive landscape, growth factors, and trends |
Country scope |
U.S., Germany, U.K., India, and China |
15% free customization scope (equivalent to 5 analysts working days) |
If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of the customization |
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2015 to 2025. For this study, Million Insights has segmented the global reusable water bottle market report based on material type, distribution channel, and region:
• Material Type Outlook (Revenue, USD Billion, 2015 - 2025)
• Glass
• Metal
• Plastic
• Silicone
• Distribution Channel Outlook (Revenue, USD Billion, 2015 - 2025)
• Specialty Store
• Hypermarket & Supermarket
• Convenience Store
• Online
• Regional Outlook (Revenue, USD Billion, 2015 - 2025)
• North America
• U.S.
• Europe
• Germany
• U.K.
• The Asia Pacific
• China
• India
• Central & South America
• Middle East & Africa
Research Support Specialist, USA