Women’s Health App Market Analysis Report By Type, By Region And Segment Forecasts From 2021 To 2028

Synopsis

The global women’s health app market was prized by USD 2.3 billion in 2020. It is estimated to witness 19.0% CAGR from 2021 to 2028.

Drivers

The greater infiltration of smart phones along with the increasing frequency of targeted sicknesses is estimated to power the enlargement of the market for women’s health app.

Intake of alcohol, alterations in nutritional behavior along with nervous tension is the input factors, accountable for hormonal imbalance between women. Women are vulnerable to several ailments, mostly later menopause, for example fibromyalgia, menstrual disorders, anemia, depression, obesity, and Osteoarthritis (OA).

By means of a rising occurrences of obesity, along with age, the rate of Osteoarthritis (OA) is expected to increase. Consistent with United Nations, almost 10% to 15% of the entire adults, having age more than 60years, contain a few amount of Osteoarthritis (OA), and the circumstances is extra common in women.

As a result of better accesses to internet within the regions, infiltration of smart phones in Africa and Arab nations enlarged by double, amid 2013 and 2015. This was stated by United Nations’ International Telecommunication Union.

Additionally, Asia Pacific is measured as the highest rising smart phone market, which comprises approximately two-thirds of 860 million, global populace. The increasing acceptance of smart phones via customers adds to the increase of diverse mobile functions in the market for women’s health app.

The major companies are concentrating on the modernization of their apps, to incorporate the evaluation of the most recent factors in addition to their influence on women’s physical condition.

Type Insights

The menstrual health section held the major, 37.0% revenue share and led the market for women’s health app; in 2020.The section is estimated to lead the market, during the forecast period. On the basis of type the market is subdivided in to sickness administration, tracking as well as postpartum care, menstrual health, menopause, pregnancy, health & nourishment plus others.

COVID-19 women’s health app market impact: 19.0% growth from 2019 to 2020

Menstrual health apps assists in following ovulation along with directing women those are scheduling to evade pregnancy or conceive. As a result of greater global acceptance of menstrual health apps together with the addition of new features and products by major companies, the section possess a large share. In June2019, Apple Inc. added software for following menstrual cycle named as “Cycle Tracker”. This is well matched with Apple’s Health App on the forthcoming iOS 13 with Watch OS 6 update.

Regional Insights

Due to the rising acceptance of mobile health apps, used for following health, menstrual cycles and pregnancy together with increasing government attention for decreasing healthcare expenditure, North America held the major, 40.0% revenue share and led the global market for women’s health app, in 2020.

The market in Asia Pacific is likely to observe the highest enlargement during the forecast period, because of the augmented demand for the efficient healthcare tools along with a rising accesses to internet plus growth in the infiltration of smart phones.

The inception of the Covid-19 pandemic is harmfully disturbing women’s physical condition. In April 2021, the report published by the University of Chicago Medicine, has described an augmented frequency of Health-related Socioeconomic Risks (HRSRs) together with food safety and interpersonal aggression, linked with a greater percentage of mental fitness problems similar to depression and anxiety. In the U.S., the investigation was done on approximately 3,200 women, having age more than 18 years, during the period of April 10 to April 24, 2020.

On the other hand, the threat of infectivity along with additional challenges linked with going to the healthcare centers is anticipated to give rise to augmented implementation of women’s health app like a substitute, producing the enlargement of the market.

Companies

Amid the existence of diverse regional as well as international manufacturing companies, the global market for women’s health app is disjointed. The companies are adopting various strategies to increase their market share such as regional extension in budding markets, partnerships intended for the growth, an increase of product range.

Some of the companies for women’s health app market are:

    • Withings
    • Glow, Inc.
    • Clue
    • Fit bit, Inc.
    • Google Inc.
    • Apple Inc.
    • Flo Health, Inc.

Report Scope

Segments Covered in the Report

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2016 to 2028. For the purpose of this study, Million Insights has segmented the global women’s health app market report on the basis of type and region:

• Type Outlook (Revenue, USD Million, 2016 - 2028)
    • Fitness & Nutrition
    • Menstrual Health
    • Pregnancy Tracking & Postpartum Care
    • Menopause
    • Disease Management
    • Others

• Regional Outlook (Revenue, USD Million, 2016 - 2028)
    • North America
        • U.S.
        • Canada
    • Europe
        • U.K.
        • Germany
        • France
        • Italy
        • Spain
    • Asia Pacific
        • China
        • Japan
        • India
        • Australia
    • Latin America
        • Brazil
        • Mexico
    • Middle East & Africa (MEA)
        • South Africa